Mobile devices are increasing in usage as Desktops and PCS (that use Internet Explorer, Firefox, Chrome) are decreasing. We”ll keep these targets separate.
Programmatic makes media buying automatic, by targeting specific audiences and demographics, thereby eliminating the decision-making process!
This is accomplished by using Artificial Intelligence (AI) and Real Time Bidding (RTB) for online Display Ads, Social Media advertising, and Mobile and Video campaigns. It is even expanding into the TV advertising market!
Mobile devices are increasing in usage as Desktops and PCS (that use Internet Explorer, Firefox, Chrome) are decreasing. We”ll keep these targets separate.
Here are some of the more Traditional and Popular Placement Methods:
You can target in the same, precise, impression-level targeted way, but with video ads instead of display. Video is one of the fastest growing segments of digital advertising if you want to follow the $$$!
Video Ads can be run In-stream (like a commercial appears during the beginning, middle, or end of a show) or embedded in Banners.